Threads Introduction
Threads is a new social media (SNS) developed by Meta Platforms. The SNS has attracted 100 million subscribers in just five days since its launch, drawing attention. That’s faster than the number of subscribers to ChatGPT, a generative artificial intelligence (AI) that made a splash last year. In addition, Threads is carrying the halo of Instagram and is expected to exceed 230 million Twitter subscribers at the moment.
Threads subscription speed
Threads has received great attention since its first day of release, surpassing 30 million subscribers, and has since surpassed 70 million on the 7th, creating a great sensation in the online advertising market. Comparing the rate of subscriber growth, ChatGPT has taken two months, while Threads has grown very fast, reaching nearly 100 million in just five days since its launch.
Attracting successful subscribers to the threads
There are several key factors in the successful subscriber attraction of threads. First, Meta Platforms, which developed the threads, succeeded in securing users quickly in conjunction with Instagram. If you have an Instagram account, you can download threads without a separate subscription process, so 1.6 billion Instagram users can already join the threads. Secondly, leveraging its competitive relationship with Twitter, owned by Meta Platforms, has maximized its promotional effect through a war of words with Twitter owner Elon Musk. As a result, Threads is expected to serve as an alternative to Twitter.
Download Threads App
Threads function
Threads have not yet been released in Europe, but experts expect that the number of subscribers will further explode if released in Europe in the future. Threads are microblogging social media that can write up to 500 characters, similar to Twitter, but some of the popular features on Twitter have not been applied. Threads can be uploaded up to 5 photos and 5 minutes of videos per post.